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HOW | Case studies


Poof is a new subsidiary of Israel’s largest storage company, Avia that has been operating for the past 25 years with 11 branches spread throughout the country. Poof was created to offer young audiences quick and easy storage solutions.


The Task

To create UI/UX solutions and a site based on existing very detailed brand book.


The solution

Building a user flow that details the customer’s track in the site from beginning to placing the order for the required storage. The wireframe followed every step of the client’s journey and the design was based on the concept of giving the client an easy, quick, professional and enjoyable service. The outcome was a perfect example of how to shift a brand from a brand book stage to a digital platform without losing the essence of the brand.

User Flow & Wireframes


User Interface


Final Product

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